CLIENT:
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Governor Bala Mohammed
DELIVERABLES:
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Search Engine Optimization (SEO)
Helping Gov. Bala Mohammed Create Visibility and Drive Quality Traffic Through Google Search by Implementing SEO
Governor Bala Abdulkadir Mohammed is the sitting Governor of Bauchi State, the Former FCT Minister of Nigeria, and a Former Senator of Bauchi State
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Bala Mohammed is Nigerian politician who is the Governor of Bauchi State.
THE BRIEF
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Governor of Bauchi State - Senator Bala Mohammed's team contacted us through a referral with regards to the Governor's website. They wanted to create visibility for the website as it was newly developed and to drive traffic to it using Search Engine Optimization (SEO).
WHAT WE DID
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A series of meetings were held with the Governor's team to discuss goals and objectives for Search Engine Optimization (SEO) and how we intend to achieve them.
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After we concluded, the first thing we did was to perform an Audit of the website. We performed online competitive research to determine who are his competitors and how they are ranking, and what his competitors are doing to rank on the Google search network. Once we were able to determine that, we proceeded to outline keywords we would be ranking for.
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We were informed of the keywords they intend on ranking for. And these keywords entail just the Branded Keywords, So our focus was on the Branded Keywords.
We drafted a PR plan and performed them which helped aid our OFF-Page SEO.
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However, just after 1 Month of our Search Engine Optimization (SEO) implementations, Bala Mohammed's website started gaining website traffic. The website began ranking for its major branded keywords.
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OUR RESULTS (Some Pictures Below)
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Press Release Execution on Top News Website
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First Page Ranking for most Branded Keywords
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Increase in Website Traffic